November 29, 2011

The Importance of Six Leprosy Patients

In many leadership situations, numbers matter. They do. And these days, it’s easier than ever to locate numbers and quickly see how you stack up. But what do you do when your numbers look bleak?

You might be advertising a product that isn’t selling. Or you’ve written a book that’s poorly promoted. Or you’re speaking to smaller circles than hoped. Or you have less online influence than imagined.

My first job out of college was youth director at a church. Part of the job meant planning events. We’d host a Saturday barbecue, or a weekend of rock climbing. These events usually went well. But once in a while—for reasons unexplained—we got a bafflingly low turnout.

Blame it on lousy weather. Blame it on crossed communication channels. Blame it on apathy, boredom, or fickleness on behalf of my students. I’d have Frisbees stacked and waiting. Cheeseburgers would be sizzling on the grill. A full roster of youth staff would be on hand to help out. But only five kids would show up.

Whenever that happened, I felt the normal gamut of emotions—disappointment, anger, confusion, fear. Hey, this event is good for your development. Not to mention that my job is on the line!

Leadership experts say determination is the answer. Rather than bemoan low numbers, make failure a mentor. Study what went wrong, figure out how to do things better or smarter next time, then try again.

I agree. Whining about low numbers accomplishes nothing. The wise leader rolls up his sleeves, gets wiser, and presses on. That’s the solution.

But sometimes—and this is where things get tricky—sheer determination isn’t the answer. You’ve actually done your best. Bases were covered. You gave it your all. Yet, for whatever mysterious reasons, the results were still lower than expected.

What then?

In the 1980s, journalist Philip Yancey travelled to India to interview Dr. Paul Brand, the prestigious orthopedic surgeon. Brand had revolutionized hand reconstruction techniques from his painstaking years of working with leprosy patients. In addition to Brand’s work in the hospital, he sometimes preached in the small chapel on the grounds of the leprosy sanatorium.

Yancey noted that Dr. Brand approached his message preparation like he approached every aspect of his career—with utmost sincerity, drive, and zeal. Brand would study for hours on end—sweating and squinting long into the night—to prepare and later deliver a flawless message described as besting any given by the world’s top cathedral orators.

The remarkable thing, Yancey wrote, was that the only people who ever heard these messages were half a dozen leprosy patients.

Did you catch that?

Hours of preparation time.

To speak to six leprosy patients.

Why.

Always, what matters is the individual person, Dr. Brand explained to Yancey. It doesn’t matter if you’re speaking to crowds of thousands, or to a room of six. It’s always the individual whose life is touched.

Always the individual.

Perhaps that perspective helps when numbers are low. Maybe not to your boss or bank account. But to your own soul.

Yes, you’re in a position where numbers matter. You need to reach as large a crowd as possible. You’re calling depends on it.

But here’s the encouragement: if you’ve planned a barbecue and only five students show up, those five individuals matter greatly.

Grab the Frisbees, and go big with the five you have.
 

Question: Have you ever experienced lower numbers than planned? How did you respond?

12 comments:

The Ashenbrenner's said...

OH yes, I remember once after an "all church" event that went smashingly the year before, this time we had left overs all over the where and because of a low turnout we never did it again. I cried :( ,my go to reaction, and then scored people as to how reliable they were on the pages of the church directory. Not a good reaction! I don't remember anything about that event that was good - also not a good reaction from me. Yes, numbers matter - but the individual matters more and this individual learned that numbers are overrated and then I could be excited about that one or two.

MB said...

Very honest reaction. Thanks for sharing. :)

Donna said...

Marcus, well said and much needed! With new inventions like Klout and others, numbers has become big business. But in ministry, it truly is the few. In September, I was invited to teach live one of the Bible studies I had written. There was lots of hoopla going into it. This event was going to re-vamp and rejuvinate a struggling women's ministry. And 8 women showed. But what the afforded was the opportunity for us to gather around a single round table, really dig in, and allow one lady in particular to come to grips with a personal addiction she'd struggled with for years. Had there been a large crowd, she would not have had the courage to be so raw. Thanks again for reiterating that people - not numbers - matter.

marthacarr said...

Marcus, that seems to be the reminder I get most often - that everyone is worthwhile. Sometimes I wonder if I'm writing into the void and suddenly there's an email from someone saying that a column I wrote, and forgot about, eased their mind and heart. Really, that's all I'm supposed to be doing but I get caught up in the 'what about me' and image management and forget. Thank you.

DenaDyer said...

This is powerful stuff, Marcus. Thanks for putting it out there and reminding us about what's really important--our faithfulness to God's call. That's something that can't ben quantified by a spreadsheet!

Marcus said...

Thanks for these comments, everyone. This is a lesson I'm continually learning and relearning.

Incidently, I had the opportunity to meet Dr. Brand before he passed away. A friend of mine and I visited with the doctor and his wife at their home in West Seattle.

Dr. Brand was the real deal. Sincere, compassionate, intelligent, gracious.

Beth K. Vogt said...

Thanks for this much-needed reminder, Marcus. I hadn't read this story of Dr. Brand, but during the years I taught women's Bible studies and led women's ministry, somewhere along the way I was told: If one shows up, give that one all you've got!
Yes, I've faced low numbers, as both a leader and a writer.
And I don't like it ... but I always try to remember that one is still significant.
Because you know what? Sometimes I've been that one person. Or one of the six that showed up.
And I liked to that that I mattered.

Cody Winniford said...

Great Read...

As an NCO I am a trainer of soldiers, and I put a lot of time into preparing my training events, but when the training day came, 3 or 4 soldiers would show up. I canceled the training. This went on and on until I noticed that the same 3 or 4 would keep showing up. I realized that these soldiers were the core and the future of this organization and I quit canceling those training events.
The lower numbers afforded me an opportunity to really focus on the individuals and properly assess them and get one-on-one with them without worrying about neglecting the others.

Rosslyn Elliott said...

I'm going to share this one--a great reminder. Yes, we should do everything within our power to spread the word, but I've seen events with low turnout make a huge difference for those who did attend.

Richard Mabry said...

Great reminder for us all. Thanks for sharing.

Tobias (GER) said...

as I starting my first real job, I got a lower salary as I expected. But because it was and it is the job I wanted and still want to do, I excepted. Only with the condition to get a higher pay after 1,5 years. And guess what I got the 10% after 1,5 years. And I still got the job I like to do.

@Cody
thanks for sharing!

best
T

dan t said...

Marcus, you met Dr. Brand?! Cool. He sure seems to me like an amazing man.

I'm just catching up on your blog after having been away, but this post is timely as I have two meetings this week where I know the numbers will be low. Thanks for the reminder to still pour myself into those who are there.